Advertisers make Sparky SMASH!
Feb. 5th, 2009 05:57 pmAs has been previously noted, Sparky is not the biggest fan of the advertising industry. I hate that 90% of what they do is based on human stupidity and I hate more that so many people are so damn stupid that it actually works.
Take the newest offence.
Lenor infusions fabric softener. Now, in their defence, they're actually very very very good, or so I'm told anyway (the laundry? I like it not. I'm certainly not fiddling about with 8 different chemicals in the washer. Clothes go in. Powder goes in. Hopefully, at some point, water will go in. Ta-da).
Fair enough I'll concede the point (mainly because I have no intention of trying to prove it wrong) but I object to the names (I'd link the site but it is perhaps the best example of what NOT to do I've ever seen on a website. Honestly, if I have to wait 3 minutes for it to load so I can snark at your products I sure as hell aren't going to browse through to be convinced to buy them!):
Black Diamond and Lotus flower
Ruby and Jasmine
Amethyst and Rose
Sapphire Violet
Pray tell, Lenor, exactly what does a Black Diamond smell like? What is the fragrance of a ruby? What scent wafts from a lump of amethyst? What odours does a Sapphire produce?
Because I'm sat here with an amethyst crystal and a black diamond ring and I'm inhaling away and I smell nothing. In fact, I have a legendary sense of smell (if I do say so myself) but I can sniff, snuffle and huff all over all of my jewelery and I have to conclude that, for all their sterling features, gemstones do not have a fragance.
Gah, I despair at this utter con. People KNOW that very few rocks smells. You wouldn't run around saying "aha, my bedsheets smell of granite and basalt!" "My socks now have the armoa of slate and limestone!" But common sense takes a leap out of a high window and people are actually buying this stuff that claims to smell of odourless rock. Gah I despair. I really do.
Take the newest offence.
Lenor infusions fabric softener. Now, in their defence, they're actually very very very good, or so I'm told anyway (the laundry? I like it not. I'm certainly not fiddling about with 8 different chemicals in the washer. Clothes go in. Powder goes in. Hopefully, at some point, water will go in. Ta-da).
Fair enough I'll concede the point (mainly because I have no intention of trying to prove it wrong) but I object to the names (I'd link the site but it is perhaps the best example of what NOT to do I've ever seen on a website. Honestly, if I have to wait 3 minutes for it to load so I can snark at your products I sure as hell aren't going to browse through to be convinced to buy them!):
Black Diamond and Lotus flower
Ruby and Jasmine
Amethyst and Rose
Sapphire Violet
Pray tell, Lenor, exactly what does a Black Diamond smell like? What is the fragrance of a ruby? What scent wafts from a lump of amethyst? What odours does a Sapphire produce?
Because I'm sat here with an amethyst crystal and a black diamond ring and I'm inhaling away and I smell nothing. In fact, I have a legendary sense of smell (if I do say so myself) but I can sniff, snuffle and huff all over all of my jewelery and I have to conclude that, for all their sterling features, gemstones do not have a fragance.
Gah, I despair at this utter con. People KNOW that very few rocks smells. You wouldn't run around saying "aha, my bedsheets smell of granite and basalt!" "My socks now have the armoa of slate and limestone!" But common sense takes a leap out of a high window and people are actually buying this stuff that claims to smell of odourless rock. Gah I despair. I really do.